PROJECT


Client

Apple

Industry

Technology

Project Date

2018 – 2019

CHALLENGE


To leverage on the learning space at Apple Orchard with workshops led by top local creative practitioners.

OUTCOME


The workshops were attended by hundreds of participants.

SOLUTION


Zazoozoo strategised and managed various creative workshops featuring top local creatives.

Content management
Content strategy

unlocking creativity with Singapore's leading artists and advocates ↴


20+

creativeworkshops

500+

participantsattended

15+

devices andapps used

EXPERIENTIAL


Apple Singapore commissioned Zazoozoo to produce workshops for its Today at Apple sessions in its store on Orchard Road. We invited artists and advocates such as playwright Haresh Sharma, novelist Suffian Hakim, poet Amanda Chong and Deborah Emmanuel, and strategist Celine Asril to teach guests how to be creative through the use of various Apple devices and apps. The workshops were well-attended and contributed to the quality of the creative sessions today.

production strategy

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