zazoozoo

生きがい

A brand story think tank from Zul Andra. Explore the award-winning storyteller’s body of work.



winner of over 30 awards
From the Asian Media Awards (AMA), the Media Publishers Association Singapore (MPAS), the Spark Awards (SA), and the Society of Publishers in Asia (SOPA).

work

物の哀れ

Inspired by the highest editorial standards, Zul Andra works with global agencies, brands, and companies to tell human-centric stories that build trust.

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services

幽玄

Zul Andra shapes a story through creative production, strategic communications, and engaging workshops. Find out how we can work together to tell your story.

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tools

侘寂

22 Rules of Storytelling From Pixar

In 2012, former Pixar storyboard artist Emma Coats tweeted the rules on storytelling she learned from her time at the animation studio. It has been read, shared, and applied till today.

10 Brand Story Ideas for Marketers

Brainstorming for brand story ideas can be a tedious process. Sometimes, all you need is to be pointed in the right direction for ideas to flow. Here's a way to get your creative engines going.

6 Brand Messaging Traits That’s Made to Stick

Based on The New York Times bestseller Made to Stick, authors Chip and Dan Heath explore what makes ideas memorable.